Marketing Evolution Roundtable Highlight Reel

Join Marketing Evolution’s Andy Cheong and guest speaker, Forrester Analyst Jim Nail as they discuss theCurrent State of Marketing Measurement and...

Marketing Evolution’s Software Operations group is tasked with bringing to market the technology that allows marketers to make better real-time,...

"Giving consumers the right message is great, but we need to reach the right people first," according to Jaime Date, Advanced Analytics Manager at...

The Best Practices Engine: 2 1/2 minute overview.

Jaime Date, Advanced Analytics Manager at Allstate, shares how Marketing Evolution's platform has helped her team discover that the number of...

At Marketing Evolution, we’ve designed our Marketing Measurement and Optimization Platform to provide all of the tools the modern marketer needs to...

Imagine if the busy marketing team had a guardian helper on their shoulder whispering relevant tips to be effective as the team develops marketing...

Marketing Evolution and Mobile Marketing Association (MMA) released the findings from its Smart Mobile Cross Marketing Effectiveness (SMoX) study.

Marketing Evolution is proud to work with the Mobile Marketing Association (MMA) and this month’s Marketing Superstar, Greg Stuart. As CEO of the...

Greg Stuart, CEO at the MMA presents at the Marketing Evolution Roundtable in NYC.

Mark Greatrex is the Chief Marketing and Sales Officer of Cox Communications, a multi-billion dollar MSO, telephony and data provider. Mark was named...

NEW YORK--(BUSINESS WIRE)--Leading auto insurance company, The General®, has selected Marketing Evolution to provide person-centric, right-time...

In New York, marketing measurement and optimization specialist Marketing Evolution has appointed Michael Cohen as SVP, Chief Data Science and...

The Marketing Evolution team was busy this week at the Forrester Consumer Marketing Forum at the Marriott Marquis, located in Times Square—one of the...

Today's marketers must embrace a unified marketing performance measurement strategy. This approach uses advanced analytical models for more precise...

The streaming wars are well underway and intensifying, as Netflix, Hulu, Disney+, Apple TV+, Roku and many more services battle for subscribers. With...

Marketing Evolution’s Founder and CEO, Rex Briggs, hosted the first discussion for the Real-Time Think Tank, which was focused on the trends and...

NEW YORK: Allstate, the insurance provider, has leveraged research conducted with the Mobile Marketing Association (MMA) to unlock some of the...

At the recent MMA New York forum, a two day conference focused on highlighting market trends and innovations in the growing mobile space, a shift was...

Marketing professionals at companies large and small from all over the globe are facing the same challenge. It has never been easy to measure...