How Marketing Budgets Should be Re-Allocated to Optimize Mobile

Marketing Evolution’s Founder and CEO, Rex Briggs, hosted the first discussion for the Real-Time Think Tank, which was focused on the trends and...

Marketing Evolution and Mobile Marketing Association (MMA) released the findings from its Smart Mobile Cross Marketing Effectiveness (SMoX) study.

Mark Greatrex is the Chief Marketing and Sales Officer of Cox Communications, a multi-billion dollar MSO, telephony and data provider. Mark was named...

NEW YORK: Allstate, the insurance provider, has leveraged research conducted with the Mobile Marketing Association (MMA) to unlock some of the...

Highlight Reel from Marketing Evolution's Customer Roundtable in Los Angeles on April 26-27, 2017.

Jaime Date, Advanced Analytics Manager at Allstate, shares how Marketing Evolution's platform has helped her team discover that the number of...

Marketing Evolution is proud to work with the Mobile Marketing Association (MMA) and this month’s Marketing Superstar, Greg Stuart. As CEO of the...

Join Marketing Evolution’s Andy Cheong and guest speaker, Forrester Analyst Jim Nail as they discuss theCurrent State of Marketing Measurement and...

Imagine if the busy marketing team had a guardian helper on their shoulder whispering relevant tips to be effective as the team develops marketing...

Marketing professionals at companies large and small from all over the globe are facing the same challenge. It has never been easy to measure...

"Giving consumers the right message is great, but we need to reach the right people first," according to Jaime Date, Advanced Analytics Manager at...

At Marketing Evolution, we’ve designed our Marketing Measurement and Optimization Platform to provide all of the tools the modern marketer needs to...

The Best Practices Engine: 2 1/2 minute overview.

Greg Stuart, CEO at the MMA presents at the Marketing Evolution Roundtable in NYC.

Marketing Evolution’s Software Operations group is tasked with bringing to market the technology that allows marketers to make better real-time,...

At the recent MMA New York forum, a two day conference focused on highlighting market trends and innovations in the growing mobile space, a shift was...

NEW YORK--(BUSINESS WIRE)--Leading auto insurance company, The General®, has selected Marketing Evolution to provide person-centric, right-time...

When an agency presents data that exceeds ROI goals, marketers tend to be skeptical. So how can agencies build client confidence? Contributor Rex...

In New York, marketing measurement and optimization specialist Marketing Evolution has appointed Michael Cohen as SVP, Chief Data Science and...